Alphabet, the parent company of Google and online storage conglomerate Box Inc announced a partnership that will enable Box’s corporate customers to integrate Google’s suite of word processing, spreadsheets and other productivity tools, known as Google Docs.
The move is comprises of a series of steps taken recently by Dianne Greene, the highly regarded enterprise computing executive who now runs Google’s cloud computing division, to make Google a central player in corporate computing.
For Box, the deal represents an opportunity to broaden its suite of applications and potentially reach new customers who now use Google Docs. According to the announcement, Box will serve as a “third-party content repository” for Google Docs.
After the announcement, Box shares jumped 2% on the news $14.52 on the New York Stock Exchange, which is its highest price in a year. Alphabet shares were down a fraction on the Nasdaq.
Box’s chief executive officer Aaron Levie said that the goal of the company was to bring “modern productivity tools” to a neutral platform where customers could integrate software and services from a variety of companies. He pointed to similar deals to integrate Microsoft’s 360 software applications – which compete with Google Docs – with Box.
The trend, he said, was toward “more interoperability between companies.” He praised Greene and Google for pursuing collaboration. “In the past nine months, we’ve seen huge investment in the ecosystem,” Levie said.
Companies including Google, Amazon.com Inc, International Business Machines Corp and others are all racing for a piece of the next-generation corporate computing business as big companies increasingly move their computing operations to big shared data centers known as the cloud.
Box, which went public last year, offers secure products to help companies manage information in the cloud.
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From ITvoir News Desk