After Starbucks, Domino’s Pizza, Taco Bell and other fast food chains, the international burger giant- McDonals– is following the leap and has belatedly developed a mobile smartphone app to make ordering food and pick-up more convenient.
According to one of the news website, the technology will start rolling out next year in the US, Australia, Canada, France and the UK. And will then expand to up to 25,000 restaurants worldwide by 2018.
When the app was launched last year for mobile phones, McDonald’s CEO Steve Easterbrook alluded to the development of ordering and payment capabilities in the future.
Some of the features currently available on the mobile app are weekly deals, geo-location services, and menu details. The mobile “order-and-pay” feature was tested in US markets.
The move is viewed by many in the industry as being late to the game given the string of rivals who had introduced the service about a year ago.
Burger King, another Burger making giant, also has a mobile payment option. Meanwhile, McDonald’s customers can also pay for their orders using Apple Pay or at digital kiosks installed in select restaurants around the world. The point of sale bypasses interaction with staff and is meant to fast-track lines.
Checkout Latest IT news at itvoir.com
Sameeksha Bhardwaj, From ITvoir News Desk