Indian NBA fans will see the league’s first streaming of a regular-season game via Facebook Live on Sunday when Golden State visits the Sacramento Kings, the league announced recently.
Owned by India-born technology businessman- Vivek Ranadive, The Kings will be hosting their fourth annual Bollywood Night – celebrating the India culture, music and cinema — around the challenge.
The game will be geographically-targeted to Indian fans over the Facebook pages of the NBA, Kings and Golden State Warriors.
The stream will highlight the new NBA Mobile View feed that delivers closer images of game action optimized for viewing on smaller screens of phones and tablets. The NBA captures more than one million Facebook likes from India and the first live sports program on Facebook Live, NBA TV coverage of training camps in 2015.
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Sameeksha Bhardwaj, From ITvoir News Desk