Seems, ASUS is focusing to increase its presence in smaller, rapidly developing cities in India. These small regions play a significant role in the country's economic growth. If reports are to be believed, Asus has opened a new retail store in Noida as a part of company's continued geographic expansion across India. 

Under Asus’ retail development strategy, the company is targeting states wise expansion to launch its exclusive provisions across the population. Under the same strategy, the company is opening an exclusive retail collection store in Noida which will feature the entire range of fully working Notebooks and Netbooks that have been launched in India till date, sources informed. 

It is reportedly said that Asus is making diligent efforts to magnify its retail presence across the country. With the latest retail expansion, ASUS is intending to offer firsthand information on its superior technology and product range to customers. 

It is worth noticing that the company has already set up stores in New Delhi, Kolkata, Mumbai, Calicut, Goa, Jaipur, Thane, Raipur, Bhillai, Gurgaon, Durgapur, Siliguri, Kohlapur and Cochin, earlier. 

According to Mr. Unaez Quraishi – Sales & Distribution Director –ASUS’ value and volume strategy with the augmented reach in India will further lift their assistance for the customers in order to provide them all the notable upcoming technology.

Commenting at the store launch, Mr. Alex Huang, Country Manager-System Business Group at ASUS shared his views that the exclusive store in Noida has been launched in view of the constructive prospects from the region. 

Further he added, Noida is an important market for Asus and it will play an integral role in company’s overall growth strategy.  

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