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Epson celebrated 29 years of presence in India and it announced that it is likely to achieve a turnover of Rs.500 crore in 2010-11, sources informed. It is expecting a 25% growth from last year moving from 400 crores to 500 crores. By 2015 maximum Epson expects to achieve a target of 1000 crores as its turnover, sources added.
Epson has come a long way since it was setup in 1990 and produced its first product which was the Dot Matrix printers followed by Point of sale printers in 1995. According to sources, Epson will be focusing on home and office, education, health, government, SME, retail and photography to obtain their target of Rs.1000 crores.
Epson wants to extend its present lineage of products and also look for some new opportunities as well, while creating customized products for the Indian consumers to attain its projected target, sources reported.
Epson enjoys a good Indian market share for Dot Matrix printers of approximately 53%, Inkjet printers and All in ones 14 percent, Point of Sale printers 52 percent and Projectors 14 percent. All these categories have Epson leading or following a close second.
ITVoir NewsDesk |
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