Samsung is all set to tap bigger share in the Indian smart TV market. If reports are to be believed, Samsung India has set a target of 60 percent market share in the smart TV segment and 35 percent market share in FPTV category in India by the end of 2012.

Samsung has recently announced the launch of three new smart televisions in the Indian market. These new smart TVs allow users to control TV through voice or motion commands. Users can turn the new Samsung TV on or off, activate selective applications or search for select content in the web browser via voice command without touching the remote. 

Commenting at the time of Samsung’s Smart TV launch in Kerala, a spokesperson stated, the company is looking at a turnover of Rs 225 crore during the Onam festival season from the state. Even, the sales turnover is expected to grow at 20 percent as compared to the previous year's level. During the Onam festival, consumers have a chance to win daily prizes.

As far as the overall market for Smart TVs is concerned, Samsung accounts for mere 3 percent of the total flat panel sales in India. However, it is expected to grow to nearly 5 percent by year end.