Avaya has revealed a very positive outlook for the enterprise communications and collaboration industry across Asia Pacific, with the announcement of survey results fromchannel partners attending the annual Avaya Connect Asia Pacific Channel Partner Conference to kick off the company’s 2012 Financial Year.

 

The survey asked delegates prior to their arrival at the event in Bangkok to comment on the general business environment and trends they see across the Asia Pacific region for the communications and collaboration industry. In an overwhelmingly positive response, 90% are expecting business growth for themselves to continue in 2012 on the back of a strong 2011. More than half of those predicting growth said it would be in the ‘high single digit or even double digit range’ in the year ahead.

  

Among those surveyed, 68% named the Financial Services and Insurance (FSI) sector as one of the top two verticals likely to drive the highest growth in enterprise communication spend with them in 2012. In addition, 38% thought the Telecommunications and IT industry would be a key customer segment and 32% saw Government spending on communication technology remaining strong.

 

37% of respondents saw midsize enterprises investing more with them in 2012, a 6 point increase over the previous year. A similar number thought that large national companies would drive investment. MNCs scored lower than previously, reflecting continued restraint for those operating on a global basis.

 

Technology investments that help drive customer service – and therefore support customer retention – remain high on the list of customer decision making criteria, along with solutions that will drive productivity enhancements for their business. The consumerization of IT – how to manage the multitude of devices and applications users demand in a corporate environment - and how best to leverage public and/or private cloud environments to enhance communication and information access also scored highly with respondents.

 

The survey was conducted by Avaya between October 13 and October 18, 2011 among 200+ strategic Avaya Connect channel partners registered for the 2012 Avaya Connect Asia Pacific Partner Conference.

 

 

ITVoir NEWsDesk